One of the biggest secrets to success in business, which only a few people know about, actually goes beyond selling. It’s the secret of being able to teach others.
The ultimate form of leadership is the ability to teach your team how to be successful— not by telling them, or by reciting a monologue on how to do something, or by telling them what you did, but by getting them involved, practicing, drilling, challenging them and getting them dirty in the process.
You don’t learn to play ball by just watching game films.
You don’t learn to raise kids just by doing what your parents did.
You don’t learn to build a business from a book and you certainly don’t learn to be a great team player by being told how to do it.
You have to be taught how to do it.